Designed a custom LEGO BrickHeadz packaging concept for The Legend of Zelda: Breath of the Wild, adapting the established BrickHeadz system to a new licensed property. The design maintains brand consistency through typography, layout structure, and hierarchy while introducing a distinct color palette and visual elements inspired by the Zelda universe. Attention was given to how graphics translate across dielines, ensuring alignment and continuity from flat layout to physical packaging. This project demonstrates an understanding of packaging design, brand systems, and the balance between creative adaptation and established visual standards.
